TenderCuts is India’s first and largest omnichannel meat and seafood retail brand.
TenderCuts has announced the appointment of Aruna Jathar as Chief Marketing Officer. Aruna Jathar is a seasoned marketing professional with over 20 years of experience in brand building and creating innovative marketing strategies across Telecommunication, Consumer Durables, FMCG and Retail sectors with an in-depth data-driven application.
She has led Customer and Marketing strategies, brand, digital, content and CRM initiatives in multinationals across India, UK, and Asia Pacific regions.
Prior to TenderCuts, Ms. Jathar served in key roles at Wyndham Destinations (RCI), Dell Technologies, Metro Cash and Carry and Airtel. Her area of competence includes branding, marketing, communication, CRM, customer experience, and digital demand framework. She has worked extensively in the areas of Direct marketing and Loyalty in London, UK.