The overall supply share of studio apartments, among the hottest-selling configurations before the Covid-19 pandemic, has been dipping across the top 7 cities since 2020.
• Of 1,063 projects launched in H1 2022 across the top 7 cities, merely 91 offered studio apartments
• MMR & Pune are the biggest markets for studio apartments, with 78% and 20% share in H1 2022
• Of 1,921 projects launched in pre-pandemic 2019, 368 offered studio apartments – the highest share since 2013
• Y-o-Y demand decline amid changing homebuyer preferences post-pandemic – 19% in 2019, 15% in 2020, 12% in 2021 – 9% in H1 2022
• 2013 to 2019, the share of new projects with studio apartments rose y-o-y – from 4% in 2013 to 19% in 2019
Latest ANAROCK research shows that out of 1,063 projects launched in H1 2022 across these cities, only 91 projects offered studio apartments – a 9% share. In contrast, of the 1,921 projects launched in 2019, around 368 (19%) had studio apartments.
In 2020, the share was 15% – of 884 projects launched in the year, approx. 130 projects offered studio apartments, while in 2021, 145 out of 1,207 launched projects had them as options.
This y-o-y decline is a significant trend reversal – between 2013 and 2019, the share of new projects offering studio apartments showed a y-o-y increase – from 4% in 2013 to 19% in 2019.
“The studio apartment configuration – single rooms serving as bedroom-cum-living room with kitchenette and an attached bathroom – was among the most popular configurations before Covid-19,” says Anuj Puri, Chairman – ANAROCK Group. “Once seen as ideal starter homes, they drew considerable demand from bachelors, business travellers visiting the city frequently for work, and young couples. What they lack in size, they often make up on location – studio apartments are most evident in pricey locations around key employment hubs.”
“The rapid reversal of this trend after Covid-19 is indicative of the major socio-economic changes that have occurred due to the pandemic,” says Puri. “Of 2,102 projects launched in the top 7 cities in 2013, just 75 projects had this option. After that, their availability in projects grew consistently, peaking at 19% in 2019.”
2020, the first and most devastating pandemic year, kick started the work-from-home culture – and the ensuing demand for bigger homes. Simultaneously, CBDs and SBDs lost their appeal to the cheaper suburbs and peripheries. In a single year, studio apartments’ presence in new supply sank to 15%, to 12% in 2021, and to 9% in H1 2022.
The studio apartments trend is historically the strongest in West India, with MMR and Pune predominantly driving the trend. Of the total projects with studio apartments launched in the top 7 cities between 2013-2020, MMR and Pune together accounted for a massive 96% share.
In contrast, the southern cities of Bengaluru, Chennai, and Hyderabad never really caught the studio apartment wave – just 34 projects in these three cities had this compact configuration in the same period.
In H1 2022, of 91 projects offering studio apartments across the top 7 cities, MMR is at the top with 71 projects, followed by Pune with 18 projects. In Bengaluru, just 2 projects offer this configuration while the other cities do not offer it at all.
Rise & Fall of Studio Apartments
The pre-pandemic years saw studio apartments being offered not just in MMR and Pune but in other cities as well. As such, their supply share decline after the pandemic is remarkable.
Source: ANAROCK Research
• In 2013, of 2,102 projects launched in the top 7 cities, 75 projects offered studio apartments – a 4% share
• In 2014, the overall share increased to 5% – of 2,812 projects launched, approx. 151 offered studio apartments
• In 2015, the top 7 cities saw approx. 2,635 projects launched, of which 190 (roughly 7%) included studio apartments
• In 2016, approx. 1,911 projects were launched in top cities, of which 128 (7%) incorporated studio apartments
• In 2017, 1,826 projects were launched across the top cities, and 197 (11%) had studio apartments
• In 2018, the total share increased to 18% – of 2,477 projects launched, approx. 446 had studio apartments. In terms of the number of projects launched in a year, 2018 had the highest saturation of studio apartments
• 2019 saw approx. 1,921 projects launched, of which 368 (19%) offered studio apartments
• From 2020, the trend reversal began – of 884 projects launched, 130 offered this configuration – a 15% share
• In 2021, the share declined further to 12% – of 1,207 projects launched, just 145 offered studio apartments
• In H1 2022, their share dipped to 9% – of 1,063 projects launched, approx. 91 offered studio apartments